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Work: Victor Center

Genetic disorders are often more prevalent in certain populations than in others. In the Ashkenazi Jewish population, an estimated one in four persons is a carrier for at least one condition in a group collectively referred to as Jewish genetic diseases. These conditions include Bloom's Syndrome, Canavan Disease, Cystic Fibrosis, Familial Dysautonomia, Fanconi Anemia Type C, Gaucher Disease Type 1, Mucolipidosis IV, Niemann-Pick Disease Type A, and Tay-Sachs Disease.

The Victor Centers in partnership with CHC have developed a social marketing campaign targeting college-aged Ashkenazi Jews to improve their knowledge and attitude towards JGDs, and ensure that they have early and direct access to evidence-based, actionable, and culturally sensitive information regarding genetic testing and counseling services. Both offline and online channels have been used as well as number of materials have been developed for this audience.

To learn more about these and other CHC programs, contact us.